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How to automatically set marketing status on non-HubSpot forms

If you want contacts created through non-HubSpot forms to automatically become marketing contacts, you can manage that in your global non-HubSpot form settings. By default, this setting is already turned on.

  1. In your HubSpot account, go to Marketing > Forms.
  2. Click the Non-HubSpot Forms tab
  3. Find Set contacts from non-HubSpot forms as marketing contacts.

    Image Source: HubSpot article
  4. Leave the setting on to automatically set new contacts as marketing contacts.
  5. If needed, turn the setting off to create those contacts as non-marketing instead.

💡 Good to know:  

  • You’ll only see this setting if your account has access to marketing contacts.
  • Non-HubSpot forms need a populated email address field to collect submissions.
  • This setting applies to all non-HubSpot forms, not just one form at a time.
  • When it’s turned on, existing non-marketing contacts who submit a non-HubSpot form will also be updated to marketing contacts.

Need more granular control over which contacts become marketing contacts? Workflows may be a better fit for your process. 

Learn more about using non-HubSpot forms